Capabilities

When you partner with GGP, you are empowered to create powerful mall marketing programs for your brand. Our business development team offers a wide range of promotional services to support your marketing initiatives. These include:

• Events and tours
• In-mall advertising
• Sampling
• Sponsorships
• Consumer promotions
• Point of purchase
• Cross-promotions

• Permanent and temporary retail space
• Consumer Research
• Holiday programming
• Mall employee interaction
• Retailer/tenant tie-ins
• Amenity and attraction tie-ins
• Internet presence

Consumer Touch Points include:

• Food Courts
• Family Lounges
• Play Areas
• Kids Clubs
• Customer Service Centers
• Restrooms

• Center Courts / Joint Areas
• Soft Seating Areas
• Valet Parking
• Ice Rinks
• Carousels

EXPLORE OUR CAPABILITIES

Media

GGP offers a robust mix of media options, all strategically placed to reach shoppers who are in the mood to buy.

Events, Promotions & Sampling

With a portfolio of over 150 malls, GGP provides many choices for highly targeted and memorable events and promotions.

GGP National Tours & Special Events

You'll find many unique opportunities to promote your brand and connect with your audience, such as our popular Back-to-School Tour for teens.

Pop-Up Retail

We offer a variety of customizable, short-term leasing options that allow you to generate sales, gather consumer feedback or test a new concept.

Local Mall Sponsorships

Utilize mall space to achieve a broader reach and create a distinct connection with your local target.

Email / Web Marketing

Let the GGP online marketing team help you reach your customers outside of the mall and bring them in to buy.

Seasonal Opportunities

From Mother's Day to Easter to the winter holidays, GGP malls present exciting opportunities for local and national sponsorship during these and other times of increased mall traffic and key sales events.